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Find the Best Electricity Rates in Texas! Easy!
We’re fellow Texans committed to making your electricity shopping experience simple and stress-free. Hate shopping for a new electricity plan? Just want to know which is the best and easiest to get? We got you! Love researching plans and comparing providers? We got you, too!
Shop and compare Texas electricity rates with our easy-to-use tools and expert insights, and discover a plan that perfectly fits your budget and lifestyle. Or select our “Best Simple Plan” for a rock-solid plan from a trusted Provider. It couldn’t be easier!
Recent Electricity Plan Pricing Trends
Tired of Shopping for Electricity Plans? We Got You!
If you’re like most Texans and electricity shopping stresses you out, we can help!
We get it—comparing endless plans, reading fine print, and researching unknown providers can be exhausting. We’ve been there, and we have a solution!
Instead of sending you down a rabbit hole of confusing rates, we highlight the best simple plan available right now — from a provider you can trust.
✅ No gimmicks
✅ No bill credits or time-of-use traps
✅ Just a solid, straightforward plan that works
Plan prices are constantly changing, and we’re on top of it. Our proprietary algorithm analyzes the latest pricing, filters out the noise, and updates our “Best Simple Plan” every time new plans are loaded.
That means when you enter your zip code, the first plan you see is our top recommendation right now — no digging required.
Enter your zip code below, look for our “Best Simple Plan” card. You can’t go wrong!

How It Works (Our 3-Step Process)
Step 1: We Check the Market

Our proprietary algorithm reviews all available plans in your zip code, filters out gimmicks, and identifies the best simple plan.
Step 3: You Make the Switch (Easily)

It only takes a few minutes. We’ll connect you directly to the provider’s enrollment process. You’ll lock in a solid plan and start saving — no surprises later.
What is a Simple Plan?
Simple plans are exactly what they sound like — simple. No special conditions, no hidden rules, and no tricks to qualify for the advertised rate. What you see is what you get.
Think of it like buying a shirt online: you pay the price of the shirt, a little tax, and a delivery fee. That’s it. A simple electricity plan works the same way — you pay for your electricity, some taxes, and the delivery cost from your utility company.
Simple plans may not always look like the cheapest plan upfront, but 99% of the time they’re cheaper in the long run — and they come without the stress. No weird billing tiers. No usage targets. No surprises.
They’re called simple plans for a reason — and they’re what we recommend most.
What is a Gimmick Plan?
Gimmick plans are like those old infomercials — “But wait, there’s more!” They’re a dishonest representation of the product.
Providers know that customers shop for the lowest price, so they create plans with tricky conditions that lower the advertised price — but not the real one. The result? You end up paying more than expected.
The two most common types of gimmick plans are Bill Credit and Time-of-Use (TOU) plans:
• Bill Credit Plans – These are by far the most common gimmick. They promise a credit on your bill if you use a specific amount of electricity — for example, “Get a $100 credit when you use 1,000 kWh.”
The problem? They’re overcharging you for electricity, and the credit rarely makes up the difference. You end up paying more overall, even if you qualify for the credit.
• Time-of-Use (TOU) Plans – TOU plans are gaining popularity now that more people are wise to bill credit tricks. These plans offer different rates depending on the time of day, usually higher rates during peak hours and lower rates at night (off-peak).
The issue? Providers overestimate how much electricity you’ll use during off-peak hours when they come up with the advertised price. Most customers use less during those times, so you end up paying much more than the advertised rate.
Common TOU Variations: Free Nights and Weekends, EV Plans, Pool Plans, Season Pass Plans
Note: We believe the intent behind many of these gimmicky plans is to mislead customers into paying more — but there are exceptions. Some customers with specific usage patterns can actually save money with certain Bill Credit or Time-of-Use plans. That’s why we include a select few on our site — but only the ones we believe offer real value to the right customer.
While most gimmick plans have edge-case scenarios where they might work, there’s one we’ve yet to find any justification for: the TXU Ultimate Season Pass. No matter your usage, it’s consistently a bad deal — and you won’t find it here.
Why Texans Trust Texas Electricity Finder
At Texas Electricity Finder, we’re more than just a comparison tool—we’re your partner in navigating the electricity market with confidence. Whether you’re looking for the best rates, a plan that fits your lifestyle, or simply peace of mind, we’re here to guide you every step of the way. Our mission is to empower Texans with knowledge and deliver a user-friendly experience for finding the electricity plan that’s truly right for them. Learn more about us.
Built on Trust
We value your trust above all else. That’s why your information is safe with us—we never sell your data. We’re here to help you find a plan that works for YOU, not someone else’s agenda.
Educating Texans
What appears to be the cheapest plan usually isn’t. We educate you on what to look for—beyond just the advertised rate—so you can make informed decisions that suit your unique needs.
Effortless Comparisons
Shopping for electricity shouldn’t be stressful. With easy-to-use tools and clear insights, we simplify the process so you can switch plans quickly and confidently.
Connecting Great Customers to Great Providers!
Finding an electricity provider you can trust can feel overwhelming in a deregulated market like Texas. At Texas Electricity Finder, we make it easy. We partner with providers who share our commitment to value, transparency, and exceptional service. It’s not about the big names and gimmicks; we connect you with providers who have competitive rates, and go the extra mile for their customers.
Our network of providers is a collection of the best in Texas! Whether they’re time-honored providers with a track record of reliability or innovative newcomers disrupting the industry with exceptional service and competitive offerings, you’ll be just as impressed with them as we are.
So, which provider is right for you? Check out our How to Choose an Electricity Provider guide to help you find the perfect match.
Plans that help make the world a better place
We offer a variety of plans to help customers make a difference. Including plans that help contribute to a green and sustainable future.
Green Energy Plans

Reduce your carbon footprint and choose one of our many 100% green electric plans. Help make a positive impact on the environment.
Solar Buyback Plans

If you have Solar Panels, you deserve to be rewarded. We have solar buyback plans that can maximize your financial return from net metering.
Electric Vehicle Plans

Tailored for EV owners, these plans offer optimized rates to power your ride, making eco-friendly driving more rewarding.
Finding the Best Electricity Plan has Never Been Easier!
Texas Electricity Finder shops for the best electricity plans, so you don’t have to. We’ve partnered with some of Texas’ best Retail Electricity Providers to bring you the easiest shopping experience, the most savings, and the best way to compare Texas electricity rates!
Exercise your Power to Choose and start saving today!
Personalize...

It’s all about you! We’ll show you the best plans available. Use our customer filters to find the perfect plan for you!
Compare...

Compare the variety of plan options available in your area from our trusted energy providers.
Save!

Switching is super easy! Select your next plan, and start saving!
2024 Texas Electricity Usage: What You Need to Know
What our amazing customers are saying...




Average Customer Saves $500/Year!
Join the over 50,000 satisfied customers who switched and saved big! See your potential savings in minutes.
Power Yourself with Knowledge!
At Texas Electricity Finder, we aim to help you become a smart electricity shopper, avoid bad plans, and save money! These are some helpful resources in our Knowledge Center to help you become a savvy shopper when it comes time to compare Texas electricity rates.
We gathered some of our most insightful tips to help you become a savvy shopper and avoid the pitfalls of choosing a costly plan when shopping for electricity in Texas.
Shopping for a new electricity plan can be confusing, but it doesn’t have to be. Here, we’ll explain how electricity plan pricing works in simple and easy-to-understand terms. Knowing how electricity plan pricing works will give you an edge and newfound confidence when shopping for a new electricity plan.
Power Outage? Know Who to Call!
Experiencing a power outage and unsure whom to call? It’s a common misconception that your electricity provider is the go-to during outages. However, the real heroes behind the scenes are your Utility Supplier, or more formally, your Transmission and Distribution Utility (TDU). These are the experts dedicated to delivering electricity directly to your home, ensuring every switch flip brings light.
Noticed some ‘TDU charges’ on your electric bill? That’s them at work, playing an essential role in maintaining and restoring your power. Learn more about their role within the Texas Electricity Market and how they keep our communities powered.
Learn more about Utility Suppliers and find the one that services your are.
Texas Cities with Energy Plans
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